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Performance and decision-making

Reveal human performance through visual attention

Whether it’s surgeons in an operating room, pilots in a simulator, or athletes on the field, eye tracking shows how top performers develop skills and complete their tasks through analysis of their subconscious behavior.

Eye tracking helps you

Understand decision-making

Understanding what motivates someone’s behavior and decision-making is no easy task – especially when they perform complicated tasks in high pressure environments. That’s where eye tracking comes in, letting you witness attention in real-time, play it back, and decode what is happening subconsciously.

Woman wearing Tobii Pro Glasses 3 looking at screens

Enhance training and education

Develop more effective training tools by incorporating eye tracking into your education and assessment processes. By seeing in real-time what someone is looking at, trainers can see the wearer’s perspective in order to provide immediate, insightful feedback.

Automation machine inspection

Improve knowledge transfer

High performing professionals hold a lot of expertise, most of which is hidden beneath the surface. That means key skills are regularly lost during employee turnover – that means a waste of training time and resources! With eye tracking, you capture the skills that would be lost, and pass them on to the next generation.

Man working using Tobii Pro Glasses 3

How it works

1. Capture

View the visual behavior of a person performing a task in a natural setting.

2. Understand

Watch with gaze overlay to understand what happens while they’re performing the task.

3. Improve

Identify areas for improvement in your processes, environments, or decision-making to level-up skills in your organization.

Explore our fields of uses

How do you want to deploy eye tracking? Purchase any of our tech outright and conduct your own study or bring in our consultation team who will advise you on implementing eye tracking.

How do you want to use eye tracking? 

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Technology and expertise

Woman wearing Tobii Pro Glasses 3 looking at screens

Tobii Insight Services

Our research consultancy service has the tools and resources to help you to design and run studies that improve performance and decision-making. Our team helps improve efficiency and effectiveness in your training methods by using powerful video documentation of real operator behavior.

Tobii Pro Glasses 3 in a workshop

Wearable eye tracking

Built to be lightweight and unobtrusive, our wearable eye tracker is perfect for conducting studies in training scenarios. The wide-angle scene camera shows you exactly what your employees see and do while working without disrupting their natural behavior.

Glasses Explore

Glasses Explore

Glasses Explore is our analytical software for Tobii Pro Glasses 3 recordings. Designed for immediate and easy insights into training and human performance. Visualize behavior, collaborate with colleagues, and tell the user story in a fresh way – no need to be an expert!

2 pilots in a cockpit

Unlocking the hidden skills of your employees

A sample report of eye tracking insights for specialist workplaces

We believe that the only way to understand and articulate hidden skills
is by capturing and analyzing attention. Download our sample report
to see the insights and visualizations available with an eye tracking study.

Expand your knowledge of human performance

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Contact us

Our team are experienced in applying technology and research expertise for effective eye tracking studies. Let’s talk about how your study might look.