Eye tracking provides information about human cognitive abilities such as paying attention, problem-solving, or learning, that are crucial for designing systems, tools, and environments that align with human cognitive strengths and compensate for weaknesses.
Eye tracking is a scientific research methodology used to understand human cognitive abilities and behavior as humans are interacting with systems, devices, vehicles, and objects or events in the surrounding environment. Eye tracking methodology is also used for research purposes to understand, for example, the behavior of engineers, programmers, or physicians while analyzing technical systems and during problem solving.
Human factors research evaluates how workers interact with tools, equipment, and environments to optimize safety, efficiency, and productivity.
Our solutions capture and analyze human-system interactions to deliver objective measurements and behavioral insights for design and ergonomics, as well as developing usability, efficiency, and safety features.
Eye tracking data can be extrapolated into:
Track visual attention to learn about subjects’ perceptions, goals, and expectations.
Measure cognitive underload and overload by measuring eye movements, eye openness, and changes in pupil size.
Examine a person’s awareness of their surroundings and ability to respond to potential hazards effectively.
Study how individuals progress from novices to experts by tracking eye movements during a task performance.
Capture when and how different decision-making stages unfold and how they contribute to human performance and errors.
Measure gaze dynamics in a group setting and learn about effective collaboration and leadership dynamics.
Human-machine interaction
Aviation and space
Construction
Computer science
Tobii Pro Glasses 3 wearable eye tracker allows complete freedom of movement, crucial in human-system interactions in the real world. The lightweight design of the glasses, coupled with a wireless connection, allows participants to perform their tasks as usual.
For lab environments, our screen-based eye trackers, Tobii Pro Fusion and Tobii Pro Spark, can be combined with Tobii Pro Lab to study perceptual-cognitive processes.
In the field, you can connect the plug-and-play Tobii Pro Spark eye tracker to a screen in, say, a driving or cockpit simulator or any other location where study participants are readily available. Works together with Tobii Pro Lab to gather insights on gaze behavior.
At Nagoya University’s Institutes of Innovation for Future Society, forward thinking researchers are exploring how human behavioral mechanisms can be understood to benefit new technology.
Eye tracking technology was used by the researchers at the University of Nebraska-Lincoln to investigate the causes of human error on construction sites.
Learn how researchers in the fields of engineering and technology are using eye tracking as a research methodology.
Prof. Dr. Kai Essig describes how eye tracking contributes to cutting-edge developments in natural user interfaces between humans and technical systems.
Swedish Civil Aviation Administration uses eye tracking as a skills assessment tool and to identify required system design changes.
Did you know that over 12,000 scientific
publications feature Tobii eye tracking technology?
Discover the latest trends in eye tracking
for construction and engineering research
by exploring our scientific publication library.
Designed for the real world, our third-generation wearable eye tracker allows you to conduct behavioral research in a wide range of settings.
Designed for immediate and easy insights into training, human performance, and UX. Visualize behavior, collaborate with colleagues, and tell the user story in a fresh way – no need to be an expert!
Screen-based eye tracker, capturing gaze data at speeds up to 250 Hz. This powerful research system supports from fixation to saccade-based research outside of the lab.
A powerful screen-based eye tracker, capturing gaze data at 60 Hz. With this affordable system, anyone can easily enhance their research with data that illuminates human attention and intent.
A mobile device mounting solution for conducting eye tracking tests with Tobii Pro Spark. It is compatible with most smartphones and certain handheld devices.
Tobii offers tailored support to address research needs throughout your journey with Tobii’s eye tracking.
Tobii Funding support services help you improve your grant proposals for research that includes eye tracking in its methodology
Tobii Connect delivers product documentation, how-to guides, and answers to FAQs as well as access to software updates. Our customer care services help with any technical issues concerning Tobii products.
Tobii Academy our online learning platform, helping you ensure study success at every step of the way from study design to interpreting your eye tracking data.
