Funding source: Research your funding body and carefully read their instructions, evaluation criteria, take note of deadlines and who will be reading and reviewing your application.
Value eye tracking in your research: It’s important to be specific with your research objectives and applied methodology. If your proposal is too vague or wide-reaching it may not stand a good chance of being approved. Illustrate how eye tracking will bring value to your research and why it may be a good option combined with or in place of other methodologies.