Webinar
See the unseen
Gain insight online, from every device
- May 22, 2023
- Online
Event details
May 22, 2023
Online
Online
English
9:00 - 10:15 am CET | 3:00 - 4:15 pm GMT +8
Webinar details
In this webinar, we will provide a detailed overview of Sticky by Tobii, an online self-service platform that utilizes webcam-based eye tracking to analyze user attention. Through user case sharing and a comprehensive platform walkthrough, attendees will gain a deeper understanding of Sticky's key features and how they can be used in various scenarios.
Our main objective is to assist clients in identifying consumer attention and spontaneous reactions in a non-invasive manner, without relying on unreliable recollections. Furthermore, this webinar will aid clients in comprehending the comparative value of different ad or shelf placements, as well as determining which placements are worth investing in and which should be avoided.
Event details
May 22, 2023
Online
Online
English
9:00 - 10:15 am CET | 3:00 - 4:15 pm GMT +8
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The speakers
Magnus Linde
Partner and Co-Founder, Implicit House
Magnus Linde is a freelance communications and media analyst with over 25 years of experience in research and analysis from both the consulting and buyer sides. He currently runs Implicit House, a full-service research company specializing in implicit research methods.
Claudie Peloquin
Insight Researcher, Tobii
Claudie works as an insight researcher for Tobii. She has a background in cognitive psychology and has experience running insight projects ranging from webcam, and online eye-tracking to in-person research using wearable eye-trackers.
Register for the webinar!
Fill out the form to sign up for our webinar and get expert insight on using eye tracking technology for Sticky by Tobii.